Getting your content in front of the correct people is an important part of audience growth content strategy. By thoroughly researching and understanding about your target audience, you can send content to them in a way that they would like. It may assist you in converting anonymous individuals into devoted subscribers, repeat customers, and so forth.
To create an audience segment with Swipecart follow the steps given below:
Connect your store with swipecart.
In your Swipecart dashboard you will see an audience segment section appearing in the left panel.
In audience segment > click create segment > refine you audience > add your audience name > description and then click on the create button below.
Explore the next article What Is User Segmentation